Font Questionnaire Reponces
Font Questionnaire Results and Analysis
Saturday, 30 October 2010
Thursday, 28 October 2010
Monday, 25 October 2010
Saturday, 23 October 2010
Friday, 22 October 2010
Magazine Analysis - Harry Potter (Empire)
From looking at the magazine cover the first aspect that strikes me is the use of colour, the text is all in primary colours, red, yellow and blue. This would immediately catch the audiences eye as it is easier to look at, as the colours suit each other. However the use of colour in the text also adds to colour of the photography. In the photograph the colours are more complex, with more shades but still of primary colours and it allows for the darker shades to become more noticeable and therefore add a more darker and evil feel to the photo.
The photo itself is framed in such a way that means that the characters eyes do not look at the reader no matter what angle we look at the magazine from, this immediately draws the readers attention as it creates an enigma of what he is looking at and also makes the reader feel more vunrable. Even though Harry Potter itself is not a horror film, this cover seems to be aimed at those who enjoy horror films due to the mysteriousness of it.
The feature headline for this issue of the magazine is shown in the largest font after the masterhead. This is because it is the next thing the editors of the magazine want the reader to see, as it is the unique selling point of this magazine.
The use of the asterisk to link the main feature to the cover line is very well done as this is only piece of text that is coloured blue in the photo meaning that the audience are able to easily read the cover and can easily make the links between the photo and whats inside the magazine.
The use of a pug also on the cover shows the variety of films that they are going to cover in this issue of the magazine, this is something that I need to incorporate into my magazine, as I need to remember that film magazines are not usually aimed at just one genre but cover a wide range of different styles of films and audiences, meaning that the cover needs to be interesting to all those different audiences.
Thursday, 21 October 2010
Wednesday, 20 October 2010
Monday, 18 October 2010
Sunday, 17 October 2010
Friday, 15 October 2010
Thursday, 14 October 2010
Tuesday, 12 October 2010
Paranormal Activity 2 - Trailer Analysis
The teaser trailer for Paranormal Activity 2 is a good example of a horror trailer as it shows many of the conventions that horror films use. At the start of the trailer the audience is immediately scared through the use of the high pitch stinger, that sounds like an unhuman scream.This combined with the creature that jumps towards the screen, straight away creates an engima for the audience. Therefore, the audience will be interested in seeing the rest of the trailer and film, to find out what this creature is.
The next part of the trailer seems to try and disorientate the audience trhough the use of a using unevenly framed shots as well as an unsteady camera. This again helps to create questions for the audience and builds a sense of panic inside the trailer which is subsequently passed on to the audience. This panic in the audience would make them want to watch more of the film and becuase the panic is built up to the end of the trailer and ends with out it being uneased it means that the only way for the audience to be put at ease is for them to watch the film.
During the interior shots of the house there is a flash of static and a stinger also. This breaks what narrative is shown during the trailer and shows to the audience that what they see is not complete. The directors of the trailer are playing with the audiences fear of the unknown as the constant interruptions create enigma and it is unclear what is causing the distress in the house.
When we see the security camera feed from the house the picture has a strong blue hue to it, this creates a very cold scene and shows to the audience that what is happening in the house is unnatural. It could also be suggested that the blue hue could have connotations of moon light, which again brings a super natural element into the trailer.
The trailer also shows a strong use of branding, we see close up and long shots from cinemas from where the previous instalment of Paranormal Activity was being shown. This builds upon the brand that they have already established, this means that any one who enjoyed the first Paranormal Activity would watch go and watch the second.
Sunday, 10 October 2010
Saturday, 9 October 2010
Tuesday, 5 October 2010
Friday, 1 October 2010
Casino Royal Poster Analysis
 |
| Casino Royle (2006) |
A glow has been added to Daniel Craig in this poster which again makes him stand out from everything else on the page. However it could be said that the glow is used to show off the fact that he is the new James Bond.
The entire movie poster creates an engima, the use of the colour especially. In the poster Daniel Craig is the only aspect of this piece that is in colour, the rest seems to have a blue tint to it. The blue could suggest the coldness of the movie, and prehaps showing a darker side to James Bond's character in this film. The way in which the woman in the poster has a blue tint also suggests that James Bong is the focal point of this poster, and this means the audience's eye is attracted to him.
The poster also uses the male gaze to attract it's audience, with the woman in the background looking seductively at Daniel Craig, as she is looking through the corner of her eye, as well as having her head turned slightly away from the character. therefore it could be suggested that the target audience for this film is men, as they have a woman who is looking suductively at Daniel Craig and also Daniel Craig is a man that men would want to be like, as he looks very masuline in this photograph.
The gun is an icon of the genre in this poster, it can be seen in various places, which not only reenforces the idea of this movie being a action/thriller, however it also strengthens the branding of the franchise. An example of this is the gun is shown in the '7' as well as being in the '007' in the billing block. Another example of the company building the films franchise in this poster is the use of the glow, and faint speed lines on the 'O' of Casino, 'O' of Royale and '7'. Where as they are the only characters that have this glow and speed to them it makes them stand out to the rest of the text on the page meaning that the audience are more likely to notice the '007' in passing than the movie title itself. But with a brand as large as James Bond, the title of 'James Bond' or '007' is more famous than the movie title, and therefore they would be reaching customers who enjoyed any previous James Bond films.
Subscribe to:
Comments (Atom)