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Friday, 22 October 2010

Magazine Analysis - Harry Potter (Empire)


From looking at the magazine cover the first aspect that strikes me is the use of colour, the text is all in primary colours, red, yellow and blue. This would immediately catch the audiences eye as it is easier to look at, as the colours suit each other. However the use of colour in the text also adds to colour of the photography. In the photograph the colours are more complex, with more shades but still of primary colours and it allows for the darker shades to become more noticeable and therefore add a more darker and evil feel to the photo. 

The photo itself is framed in such a way that means that the characters eyes do not look at the reader no matter what angle we look at the magazine from, this immediately draws the readers attention as it creates an enigma of what he is looking at and also makes the reader feel more vunrable. Even though Harry Potter itself is not a horror film, this cover seems to be aimed at those who enjoy horror films due to the mysteriousness of it. 

The feature headline for this issue of the magazine is shown in the largest font after the masterhead. This is because it is the next thing the editors of the magazine want the reader to see, as it is the unique selling point of this magazine.


The use of the asterisk to link the main feature to the cover line is very well done as this is only piece of text that is coloured blue in the photo meaning that the audience are able to easily read the cover and can easily make the links between the photo and whats inside the magazine.
The use of a pug also on the cover shows the variety of films that they are going to cover in this issue of the magazine, this is something that I need to incorporate into my magazine, as I need to remember that film magazines are not usually aimed at just one genre but cover a wide range of different styles of films and audiences, meaning that the cover needs to be interesting to all those different audiences.

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